Lot GEMS 18043: Crimson Gains

Nestled in the lush green valley of Araku, this 55-year-old farmer owns 1.90 cents of coffee plot which stands as a shining example of how small changes can revolutionize farming.

Once upon a time harvesting coffee by stripping method was the norm for this farmer which compromised the quality and weakened his coffee bushes. However, now with Naandi's intervention, selective picking of only crimson red coffee cherries has transformed his coffee profile. The bushes are healthier and bear lush, deep red cherries, growing in harmony with fruit and forest trees. This necessary change has not only boosted his coffee income by 1.5 times but also transformed the coffee plot that produces exceptional coffee. With hints of juicy plums, oranges and blackberries – this profile reminds us of a delicious exotic fruit bowl.

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